• Earn a $50 Amazon gift card for testing a new product from the makers of PBworks. Click here to apply.

  • If you are citizen of an European Union member nation, you may not use this service unless you are at least 16 years old.


Benefit-Driven Metrics: Measure the lives you save, not the life preservers you sell

Page history last edited by Mirwais Zekrya 10 years, 6 months ago




  • Great blog post that differentiates between initiatives and metrics that focus on value preservation vs. value-creationin a startup.  He also introduces "benefit-driven" metrics that get you asking what value are customers measuring when they use your service/product.


Start-ups who found this useful:

  • uberVU


Comments (0)

You don't have permission to comment on this page.